No wonder the reviews are poor due the very poor quality and even pathetic customer care. Got a new watch LONGINES LA GRANDE CLASSIQUE DIAMOND BRACELET LADIES WATCH from London, dead after buying, ba... See more
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I bought Zulu time Ref: L38024636 in mid-April, and already at the end of May I had to send it back under warranty. The watch just stopped and stopped winding one day, right on my hand. A month and a... See more
Company replied
I have a G Master SS watch, which is beautiful, less that a year old, if i leave it off my arm for more than a day it stops !! and now i wear it constantly , it does not Keep accurate time !! Customer... See more
Company replied
My VHP diving watch’s battery stopped after 17 months Instead of 5 years ! When returned to the Appalling slow UK service centre they said in fact the timepiece needed replacing!! They have had my... See more
Company details
Written by the company
Compagnie des Montres Longines Francillon SA, or simply Longines, is a Swiss luxury watchmaker based in Saint-Imier, Switzerland.
Contact info
Les Longines 8, 2610, Saint-Imier, France
- www.longines.com
Replied to 93% of negative reviews
Typically replies within 1 week
I beg you do not purchase from Longines
Update on Oct 6, 2025
The watch I bought 2 years ago, I only worn handfuls of time. The bracelet started to have tiny holes spread EVENLY THROUGHOUT THE BRACELET. I sent the watch back to Longines, and they want me to pay for another watch because they said the damage was caused due to wearing. I SWEAR TO GOD there's no way a normal wear would cause TINY HOLES throughout the bracelet! This is a quality issue, I asked them to prove how can normal wear on the wrist would cause small holes throughout the bracelet EVENLY. They couldn't answer.
They charged $2000 CAD retail for the watch, and the quality of the bracelet is bad enough to have holes throughout the bracelet and they refused to replace it and said normal wear caused that. Spend your money elsewhere Im begging you people. LONGINES IS NOT WORTH YOUR MONEY. If I can post a photo here I will, to show everyone how can a normal wear causing evenly contributed holes!!
I need to use another account to post this update to warn everyone how bad this company is.
If I can give zero star I would
Update on Oct 6, 2025
I can't posted photo here, Longines asked me to pay $1276 to fix their quality issue!
The watch I bought 2 years ago, I only worn handfuls of time. The bracelet started to have tiny holes spread EVENLY THROUGHOUT THE BRACELET. I sent the watch back to Longines, and they want me to pay for another watch because they said the damage was caused due to wearing. I SWEAR TO GOD there's no way a normal wear would cause TINY HOLES throughout the bracelet! This is a quality issue, I asked them to prove how can normal wear on the wrist would cause small holes throughout the bracelet EVENLY. They couldn't answer.
They charged $2000 CAD retail for the watch, and the quality of the bracelet is bad enough to have holes throughout the bracelet and they refused to replace it and said normal wear caused that. Spend your money elsewhere Im begging you people. LONGINES IS NOT WORTH YOUR MONEY. If I can post a photo here I will, to show everyone how can a normal wear causing evenly contributed holes!!
Update:
The customer service team finally replied my email and stated that they will mail me a FedEx box for me to send the watch in. It's been 10 days, still no shipping box, and Longines is still taking their sweet time to reply email every few days. I can't believe Longines has such a poor customer service. If you want to charge high price for your watch, you have to have better customer service. Please spend your money elsewhere.
I wish I had seen all these negative reviews before I made my purchase with Longines. They are indeed bad quality time pieces with terrible customer service. I regretted every penny I spent on this watch.
I had the worst experience with Longines, I sent emails to customer service and it's been 5 days, no one ever replied. I sent dm to IG, no replies either. My watch is showing abnormalities after minimum wears, and no one even care to reply to my emails. I have two cases number 01886010 and 01891377, no one bother to answer my questions. Do not shop at Longines. Don't waste your money.

Reply from Longines Watch Co. Francillon
G Master SS watch, poor time keeping
I have a G Master SS watch, which is beautiful, less that a year old, if i leave it off my arm for more than a day it stops !! and now i wear it constantly , it does not Keep accurate time !! Customer Service cannot be contacted. How can this be corrected? the watch was over £2k !!

Reply from Longines Watch Co. Francillon
Repair after just 1.5 months
I bought Zulu time Ref: L38024636 in mid-April, and already at the end of May I had to send it back under warranty. The watch just stopped and stopped winding one day, right on my hand. A month and a half has passed, the watch is still being repaired, the deadline for the work has already been postponed once, to be honest, after reading the comments here, I think I won't see it again anytime soon. I don't think this is quite the appropriate quality for 3,500 euros. I really like the design, but I'm unlikely to buy another Longines watch after this case.

Reply from Longines Watch Co. Francillon
Exceptional customer service turned things around
My experience with Longines started off on a frustrating note due to an issue with my watch. Initially, I was disappointed and reached out to voice my concerns. However, I was genuinely impressed by how the situation was handled.
The customer service team went above and beyond — not only were they responsive and professional, but they also made me feel valued as a customer. What began as a complaint turned into one of the best customer service experiences I’ve had.
A big thank you to Laura at Longines team for turning things around so quickly and efficiently. You’ve definitely earned my trust and loyalty.

Reply from Longines Watch Co. Francillon
Longines world service
I originally sent my lovely old Longines Conquest self winding automatic for a service Aug.24. Unfortunately it left my watch with 2 problems that I have never experienced before with this watch. I wear my watch all day and only take it off for bed. It should run for at least this time with it's power reserve so the next day it should still be keeping time. On several occasions it stopped over night. Added to this the crown for winding and setting the time was so stiff to turn in was almost impossible to wind the watch manually which I have always been able to do.
I returned my watch for service again asking that this was remedied. I eventually received my watch back a couple of weeks ago. Both of these issues are now far worse, in addition one of the retaining pins that joins the bracelet to the watch has mot been fully pushed into position.
Is it worth sending it back again for another 3 months?

Reply from Longines Watch Co. Francillon
Avoid Longines
A watch 2.5 years old. Its called VHP & is set using a Longines app.
The app is now unavailable & renders the function completely useless. Nothing on the Longines web site to explain why.
DO NOT BUY LONGINES, I've just seen their revues, has to be one of the worst ratings of any watch manufacturer. By an Omega if you can afford it, all else fails get a Citizen Eco Drive & save the money.

Reply from Longines Watch Co. Francillon
Longines 5 star customer service
I have recently inherited a very old gold mechanical longines watch. I am utterly amazed at the fantastic customer service from longines. I contacted them as I didn’t want to overwind the watch, I merely wanted advice on how many times to turn the crown. They actually sent the watch to Switzerland as it was classed a Heritage watch. They sent a pre packaged, pre paid insured watch box and packaging to send the watch to be assessed, it then went off to Switzerland for a full assessment. I got regular emails, and could receive a service and repair, I decided not to go for the repairs or service; and then I received the advice on how many times to turn the crown as requested. The watch was sent back to me in a very smart watch box and I am sure it does look like the face and strap are cleaner. I asked how much I owed for their service, and I was informed nothing was due to be paid. I can’t recommend this company enough. I have actually bought a new longines watch for myself as a retirement gift,as my faith in the company is paramount, I have been pleasantly surprised throughout. Thank you Longines

Reply from Longines Watch Co. Francillon
Quick and Efficiant Service
I have had my Longines watch since 2004 and I have had the battery replaced 3/4 times previously. I had not had the battery replaced for several years, due to long term working at home and then retirement. I went to a specialist Longines store. They praised me on the physical condition of my watch, which is good considering it's age, plus the fact I wore it every day at work and left it out on top of my cabinet at home. They quoted me £90 for a new battery. However, they contacted me shortly after to say that on inspection the watch needed a full service, because the long dead battery had caused some damage due to corrosion, and the cost would be £230. I was surprised, but not shocked. As far as I am aware my watch had not been serviced on any previous occasion it was sent for battery replacement. I was more than willing to pay for the watch to be made as good. They called to tell me that a technician had accidentally chipped the glass but it would be replaced free of charge. I collected my watch last week and I am thrilled with it. It looks brand new.

Reply from Longines Watch Co. Francillon
Terrible Customer Service and fake…
Terrible Customer Service and fake warranty promises. I purchased a mechanical watch that came with a 5 year warranty. Regrettably, it was gaining 20 seconds day. One year later, the difference had increased to +40 second. I sent the watch in for service asked for this to be fixed under warranty. I received an automated message saying that the watch had to be adjusted and de-magnatised, together with a quote of over 100 euros. No word about the warranty. I contacted customer service and asked for a clarification but it has been weeks without a reply. I tried to called their phone number but all you get is an automated voicemail.

Reply from Longines Watch Co. Francillon
Don't buy a Longines watch
I wish I had read these reviews before purchasing my Longines watch. I spent a lot of money buying a new watch which kept going to just past the end of the warranty period. Then it stopped. I was given an expensive quote to fix it and nearly 4 months later I am still waiting. No updates given. Just appalling customer service. Edit.. to be fair, the watch has now arrived and works well and looks like new.

Reply from Longines Watch Co. Francillon
Longines VHP
I bought my Longines VHP watch in June 2018. Longines promised in the marketing material/website 5 years battery life, including 6 months End of Life (E.O.L.) indication and 6 month End of Energy (E.O.E.).
I have this watch for little more than 6 years and the second battery has died now. The End of Life indicator was merely a month, after that the watch stopped and it is in End of Energy now. This happened with both batteries, the End of Life indicator was only or less than a month.
Basically, the watch used almost twice as much battery as promised by Longines.
The first battery was replaced by certified Longines service after 3 years and 4 months (The Swatch Group UK Service Centre in Southampton) and was sent off from London's boutiques store where they said and wrote down, the watch has normal wear and tear.
Despite this fact, Longines services contacted me couple days later, that my watch has completely died, and they need do a full service for £180 without any explanation why. They own - Longines service - report also says the watch has normal wear and tear. Clearly something was not right there. Either Longines sold me a faulty watch/battery, or the Longines service centre just wanted to overcharge me.
A beautiful watch but incredibly low quality both in service and in the watch (or false marketing). I can safely say, I'm very disappointed. I would expect this kind of low quality and bad service from a cheap 3rd world country product, not from a Swiss luxury brand.
Lastly, I sent a complaint to Longines and also to Swatch Group a few weeks ago, they didn't even bother to answer.

Reply from Longines Watch Co. Francillon
Longines watch was a bad choice.
I have a Longines VHP bought in December 2021 in the UK (it’s the three hand one so no Bluetooth, but it does have a perpetual calendar). After just under 3 years (November 2024) the battery showed the end-of-life indicator (ticking once every 5 seconds) . So I duly sent it off to the UK Longines service centre believing that they’d charge me £90 for a new battery. However, after a week or so I received an email saying that the watch needs “a full service” . After challenging them as to why a quartz watch less than three years old needs a “Full service” I have been informed that it actually needs “a new electronic module” (I.e. a new movement) for which they are charging me £248.00. As of yet (even after a phone call ) they have still have failed to explain why a quartz watch less than three years old needs a complete new movement. This of course raises more questions….. firstly what happens when the battery fails again in another three years ? Will it mean yet another movement ? Also, considering that the whole VHP line was mysteriously dropped from the Longines catalogue does this mean that it was dropped as the movements are unreliable? Also, as the line has been dropped what happens when they run out of spare parts? They are telling me the watch will be at the service centre for 12 weeks ….If I get a reply to this rant it will no doubt be something like, “we’re sorry that you are disappointed “ or else it maybe the standard mantra, “this is a precision instrument and requires regular servicing……”
I bought a quartz watch as I didn’t want the hassle of maintaining a mechanical watch…. Oh the cruel irony !
So Longines how come that my quartz Casio that cost £30 is more reliable than a so called ‘luxury timepiece that cost my partner the best part of £800 for my 50th birthday….
I should have bought another Casio or a Citizen Eco Drive, ….. currently kicking myself……

Reply from Longines Watch Co. Francillon
I have been waiting for 6 months for a…complaint
I have been waiting for 6 months for a quote to repair a women's watch, which was sent. from Coimbra to Switzerland! At the moment I have no information about what is happening or even where my watch is! UNACCEPTABLE

Reply from Longines Watch Co. Francillon
Longine Conquest is amazing
I bought the Longine Conquest, it was a brilliant experience! The watch is very good! I recommend it to everyone

Reply from Longines Watch Co. Francillon
Do not buy Longines watches. They want your money and you cannot return even when malfunctioning on day 1!!
On 10/26/2024 6pm, I purchased a Master Collection moon phase watch for $4,100 at Longines retail store in Aventura Mall, Miami, Florida. It instantly lost 3 minutes per day. By Tuesday it lost 9 minutes. On Wednesday morning it display 8.09 am (ET) and appeared to have stopped. This was 4 days after the purchase!
I went back to the store, and asked for a return because The watch was clearly broken before I even purchased it. I really expected they would take it back as any upstanding company would do.
The store manager Miriam refused and claimed that it can be repaired or "maybe" replaced. I pointed out that it would be the right thing to take it back as the watch was malfunctioning even prior to the purchase. I said that lost trust in the brand and quality of the watch. The company should demonstrate that it stands behind its brand as any 'luxury' brand would do.
The store manager referred to "policy", hiding behind it. Basically, greed was more important than customer satisfaction. It is obvious that the company Longines is totally fine with selling malfunctioning watches and collecting thousands of dollars without showing any responsibility.
I accepted the offer to replace the watch under protest yesterday.
I fear that the watch will stop working as the other did before after a few days. Other posts on various websites show similar failures, this tells me mine is not a one-off as claimed by the store manager.
Again, DO NO BUY Longines!!!!!! Save the money and headache. I lost trust, and I feel cheated. Do not fall into the same trap!

Reply from Longines Watch Co. Francillon
Disappointed
I bought a very nice Longines Spirit Chronograph L3.820.4.93.0 from Jura Watches but I have to say the whole experience was pretty bad and I am not happy with my purchase for many reasons:
- bought the watch in December 2023 and got it delivered in Feb 2024 because Longines was apparently out of stock, but almost 2 months?
- specified the strap to be longer, XL size, but apparently Longines doesn't do that unless the seller makes a request and only after the watch has been delivered with the standard strap. It took 2 months to get the strap from Longines in the end.
- roughly a month later I noticed the watch date wouldn't change when the hour hand passes midnight but during the day at random times. So, I had to send it back to Longines to be recalibrated or repaired. The customer service was OK and they have fixed the problem, but this shouldn't have happened with a brand new £3K watch.
- the watch itself has a very nice design but I doubt it will last for too long as it scratches so easily and apparently breaks easily. I am working in an office mostly sitting behind a desk.
I followed the exact instructions on how to use this watch, never adjust the date between 20:00 and 03:00 and even bought an expensive Wolf watch winder to keep it moving when I was not wearing it, but to sum up, this experience was everything but pleasant and in my opinion the watch quality doesn't reflect the asking price, at all.

Reply from Longines Watch Co. Francillon
Just had my watch returned after I…
Just had my watch returned after I refused their repair estimate.
My experience (Disclosure - I don't own an electron microscope so my observations are based on using a magnifying glass - I think that's a reasonable test)...
Had my Master Collection watch for about 15yrs. I've always loved it. However...
After about 8yrs it started to lose time so had it serviced by a local company in London. Expensive. A few years later I had condensation under the glass after being in a hot climate. Repaired and 'serviced' more cheaply by Longines. Still pricey but happy. Recent experience - more condensation after being in high temps in Croatia. Took it to their shop and asked for this to be fixed, and only this. Basically a new seal which they say only lasts a number of years. Assistant doubtful this was possible without service. They took watch and said they would get an estimate for repair which, if accepted, would take up to 12 weeks.
A week or so later I get the quote (my 'opinion' in brackets):
This is an extract from the estimate details:
Presence of light scratches, normal wear and tear
This watch needs a full maintenance service
(no it doesn't and I didn't ask for that)
The winding mechanism requires servicing
(oh really?)
The crystal is scratched
(no it is not)
The bezel is scratched
(possibly, under a microscope - I don't care anyway)
The case is scratched
(possibly, under a microscope - I don't care anyway)
The case back is marked
(how the hell would that be possible? It's never off my wrist)
The bracelet / strap is scratched
(yep that's expected, not a problem)
Water / moisture - condensation on the dial
(nope, it's in the inside of the glass - I told you that, Einstein)
The dial has oxidised
(nope. No evidence of that to the naked eye)
A replacement of the dial is required (you are taking me for a complete fool)
A replacement of the hands is required (you are taking me for a complete fool)
Note:
deep scratch at 9, side lug 5-6 stiff pushers.
(Deep? Nope. Stiff pushers? Give me a break)
Result:
We have received an estimate from our service centre and they have recommended:
· A full service which is £460
· A replacement dial which is £168.48
Come to your own opinion.
But I will never buy another of their watches based on their customer service. In contrast, I bought my wife a Hermes a year or two before it got this watch and she's never needed to have it serviced let alone repaired and it was cheaper than mine.
Basically, dubious diagnoses aside, they seem to want me to spend around £500 - £700 every five years or so to maintain this non-Rolex. I'll chuck it in the bin rather than throw good money after bad.
UPDATE: Regarding the response - I won't be back. I wouldn't trust you with a bargepole. You should have done what I asked in the first place instead of replying with a disingenuous stock cur and paste reply trying to look like you give ****. Sort out your customer service.

Reply from Longines Watch Co. Francillon
Abysmal Battery Life
I have a beautiful Hydroconquest, battery powered watch. It is a real eyecatcher, I have been asked on numerous occasions what make it is? Whilst I am always happy to tell people I also add a caveat, Longines batteries have got to be the worst in the whole watch kingdom. I bought my watch in 2017, on 28. 05. 2024 I took it to a local branch of H Samuel, they will send it away for a new battery, sealing etc. This will be, including the original battery, the third battery my watch has had, at a cost of over £100.00 a time. Surely Longines can find a better battery? I have watches whose batteries have been changed, by local watchsmiths, not overly waterproof, these batteries are still going after 5 years.

Reply from Longines Watch Co. Francillon
I have owned many Longines watches over…
I have owned many Longines watches over the years, they are fine quality and have always been reliable and accurate. I would give the brand 5 stars, except for the fact that I had their flagship store in London remove the bracelets from two new watches for me, because I didn't want to risk marking the lugs with my watch tool and the person who did the work managed to scratch both case sides on both polished watches in the process! I can't blame the entire company for the clumsiness of one employee, but have to knock off one star for carelessly damaging two watches of mine because I was shocked at the lack of care taken.
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