Got a sweet deal from an online seller of Reina, radiator came next day, very very cheap considering how good the quality is? I'm not sure how they are producing such an outstanding radiator at a pric... See more
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Nice to know there are some companies out there that are bothered about their customers, I would recommend Reina as the radiators are well packaged and for the price that I paid they are top class! I... See more
Company replied
I have purchased Reina radiators for work for many years and they have always been good. However I have a faulty radiator in my own home where the seals of the radiator have failed. I tried to get a r... See more
All good no issues with my radiators, plumber did not have a hard job fitting them he also commented on how good they looked in my living room 5 stars...…well done reina
Company replied
Company details
- Radiator Shop
- Bathroom Supply Store
- Decoration and Interior Design Store
- Heating Equipment Supplier
- Boiler and Heating Service
Written by the company
Welcome to REINA – the UK's leading supplier of designer radiators and heated towel rails. Established in 2005 and still privately owned, REINA continues to design and create more products than any other company in this field, constantly leading the trend by combining the latest styles and functionality. Everyone has their own sense of style and design, and that’s why REINA has created a range of products that meets the needs of every interior style. Whether it is timeless classics to the latest in energy efficient designs, our radiators are now one of the most sort after products here in the UK. Over the years we have worked to create, no matter what, the perfect home environment when it comes to home heating. We are driven to understand how the REINA products can transform interiors to meet the new fashion designs for the home and our key criteria are style, desirability, uniqueness, originality and innovation. Adding excitement to the world of heating, the REINA range of designer models are sure to encompass the perfect design for you, no matter what shape, style or size you are looking for and we will continue to remain at the forefront of designer radiators and towel rails.
Contact info
Atay Global Ltd, Unit 6, Weybridge Farm, Stambourne Road, Great Yeldham, CO9 4RB, Essex, United Kingdom
- 01787 238540
- info@atayglobal.com
- reinadesign.co.uk
4.1
Great
139 reviews
Replied to 42% of negative reviews
Typically replies within 1 month
Not great tower radiators
Bought two tower radiators.
Not great, doesn't heat up and it lacked any real signs about which side is the right side to put the radiators on, as I understand if you install them.upside down it can have an issue with the flow.
Anyway, not a great experience, not sure really what to do.
Stuck with two expensive radiators in a new extension which isn't giving out heat...hmmm.
October 1, 2025
Unprompted review
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I have purchased Reina radiators for my house
I have purchased Reina radiators for work for many years and they have always been good. However I have a faulty radiator in my own home where the seals of the radiator have failed. I tried to get a replacement sent out as it was within warranty. This unfortunately never happened between Reina and supplier. And I’ve been left with a radiator that doesn’t work and after speaking with Reina directly they said there was nothing they could do. Will definitely think twice before purchasing in the future. If this was for a client rather than myself I would be hundreds of pounds out of pocket.
September 6, 2025
Unprompted review
Stand off with Reina
Ordered a Reina towel rad and a Reina Mini thermostatic heating element from Heat and Plumb. Both installed by qualified and highly experience by tradesmen. The Mini thermostatic control worked fine then I turned it off. And now it won't start again ... totally dead. Sent a video to H&P to prove. Now I'm stuck in the middle. Reina say they need to know how the guys fitted it to make sure it was commissioned properly - because if it wasn't the element will be destroyed!!! Heat and Plumb doing nothing ... just sending messages. I'm trying but I can't talk to the fitters directly as done via a loft conversion co. Reina won't send a copy of the installation instructions for me to check what was or wasn't done, saying it would have been in the box .. so they're creating a stand off. Very hacked off!!!
I'll probably need to bin the Mini and get something from a decent company.
August 15, 2025
Unprompted review
Excellent Quality and Stylish Design
Excellent Quality and Stylish Design – Highly Recommend Reina Radiators!
I recently purchased a Reina radiator and couldn’t be more impressed. The build quality is outstanding — solid, durable, and clearly made to last. What really sets Reina apart is the attention to design; their radiators are not only functional but also add a touch of modern elegance to any room.
Installation was straightforward, and the performance has been excellent. It heats up quickly and distributes warmth evenly, making a noticeable difference in comfort. Customer service was also responsive and helpful, which is always a bonus.
If you’re looking for radiators that combine reliability, efficiency, and stylish design, I’d highly recommend Reina. A fantastic investment for any home!
May 23, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Daniel,
Thank you very much for your thoughtful review and for choosing Reina. We’re delighted to hear that you’re so pleased with your new radiator and that it has made a positive difference in your home.
At Reina, we take great pride in delivering products that combine exceptional build quality with contemporary design, so it’s incredibly rewarding to know that both aspects have met your expectations. We also appreciate your kind words about our customer service team — we strive to provide a seamless and supportive experience from purchase through to installation.
Your recommendation means a great deal to us. Thank you again for your support, and we hope you enjoy the warmth and style of your Reina radiator for many years to come.
Warm regards,
Reina Team
I ordered a reina casina online
I ordered a reina casina online, it arrived fast and provides decent heat for my living room. Cannot fault anything at all. 5 stars all day long.....
April 30, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Nathan,
Thank you for taking the time to share your experience! We're so pleased to hear that your Reina Casina arrived quickly and is performing well in your living room.
It's great to know you're fully satisfied with both the product and the service. We truly appreciate your 5-star rating and look forward to helping you again in the future!
Reina Team
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Fantastic radiators much nicer than the…
Fantastic radiators much nicer than the boring white standard issue ones i had previously. Great Quality too...
April 23, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Rob,
Thank you for your fantastic review! We're so pleased to hear you're happy with your Reina radiators and that they've made such a difference compared to your previous ones.
It's always great to see our products being appreciated for both their style and quality.
Thanks again for choosing Reina!
Reina Team
Really poor quality
I ordered a Reina heated radiator/towel rail believing I was ordering a premium brand with the expected high quality that would be associated with a premium brand. However the product is anything but high quality, yet the price was twice what I paid for another similar radiator which is much better quality. The fixings for this radiator are the most poorly finished I have come across, every one of them is tarnished and the chrome finish is unlike any other I have come across, it appears to have a slightly golden hue to it, nothing like a traditional polished chrome and the difference is very visible where it connects to the pipework and valves The bleed valve on the back of the radiator stands out like a sore thumb as it is brass finished and the bit where it attaches to the radiator has no finish on it at all, it is just base metal. I have written to both the retailer and direct to Reina, attaching photos, but have had no response from either. The least I would have expected is an offer of a decent replacement or a significant refund. Having read other reviews it's clear Reina don't like to communicate with their customers.
February 18, 2025
Unprompted review
Excellent Products and Fantastic Service
I have 5 Reina Casina radiators in my house. They are all excellent quality. However, there has been a recent design change and I have tried to correspond directly with Reina about this. Both via the website and e-mail. I have received no response. I am writing this review in the hope that Reina will get back to me.
Thank you for your reply. I called and was dealt with in a very professional manner.
March 1, 2025
Unprompted review
Reply from Reina Designer Radiators
Hi John,
Please call 01787 238540 and ask for Technical, we'll try to help you resolve your issue
Reina Technical
Sadly we are now on our third Reina…
Sadly we are now on our third Reina Vertical radiator, the previous two having developed bubbles and leaking after a short period of time.We are awaiting fitting of the third but are not confident of it's durability?
Sadly cannot recommend these radiators.
February 20, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Kevin,
We are truly sorry to hear about your experience with our Reina radiator. At Reina, we take great pride in the quality of our products, and it is deeply disappointing to learn that you have encountered these issues. Please accept our sincerest apologies for any inconvenience this has caused.
Unfortunately, as the manufacturer, we do not have direct visibility into which reputable reseller your purchase was made from. However, we would love the opportunity to assist you further. If you could kindly email us at info@atayglobal.com with details of your purchase, we will do everything in our power to support you and resolve this matter as quickly and smoothly as possible.
We can assure you that our radiators are manufactured to the highest quality standards, and we receive very few complaints of this nature. Your feedback is extremely valuable to us, and we are committed to finding the best possible solution for you.
Once again, we sincerely regret the difficulties you have faced and appreciate the chance to make things right.
Best regards,
Reina Customer Support Team
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Reina electric Wi-Fi Heater: Poorly made, App is atrocious.
Ordered this to pre-heat our conservatory before opening up in the morning. I guess you get what you pay for!!! Serre Wi-Fi electric radiator, £140. It’s like something out of the 1970s! Poorly made, just a wire heater element with a thin bit of tin around it & a basic touch control panel bolted on. The app is as basic and clunky as hell. For Programmed heating you have Comfort/On, Eco/Off & Enum 3/Anti-Freeze?? The thing has a mind of its own and switches on whenever it feels like it. Wished we’d sent it back immediately. Probably give it away eventually. Really shoddy piece of kit.
February 5, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Keith,
We are truly sorry to hear that you are unhappy with your Serre Wi-Fi Electric Radiator. At Reina, we strive to provide high-quality products, and it is disappointing to hear that this one did not meet your expectations. Please accept our sincere apologies for any frustration this may have caused.
The Serre is actually one of our best-selling electric heating products, and to date, we have not received complaints regarding its aesthetics, quality, or performance. However, we do understand that this is one of our more affordable, budget-friendly models, and as such, it may not offer the same premium feel as higher-end alternatives. That said, it is designed to provide reliable heating with smart control functionality at an accessible price point.
In terms of the Smart Life app, we respectfully disagree that it is "basic or atrocious." This app is widely used by many well-known brands and high-end tech companies worldwide. It is designed to offer a convenient and intuitive way to control your heating remotely, but we are sorry that it has not met your expectations.
We would love the opportunity to assist you further and troubleshoot any concerns you have with the radiator’s operation or the app’s settings. If you could kindly email us at info@atayglobal.com, we will do everything we can to resolve this for you.
Once again, we are very sorry that you feel this way, and we truly appreciate your feedback as it helps us to continue improving.
Best regards,
Reina Customer Support Team
Reina radiators are great value for…
Reina radiators are great value for money. I would recommend them to anyone who wants good looking quality radiators without the hefty price tag. My plumber said they are decent and that he has seen terrible quality radiators for much more money!
February 12, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Richard,
Thank you so much for your kind review! We're delighted to hear that you're happy with your Reina radiators and that they've lived up to your expectations in both quality and design. It's great to know your plumber gave them a thumbs-up too!
We really appreciate your recommendation and are glad we could offer you great value without compromising on style or performance.
If you ever need any assistance in the future, we're always here to help. Thanks again for choosing Reina!
Reina Team
My radiators arrived quick there wasn't…
My radiators arrived quick there wasn't any issue or anything to report the retailer. The radiators look great just thought I would give the manufacturer credit as the quality is outstanding.
January 30, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear Debbie,
Thank you so much for taking the time to leave us such a wonderful review! We’re thrilled to hear that your radiators arrived promptly and that you’re pleased with their quality. At Reina, we take great pride in crafting products that not only look great but are built to last, so it’s fantastic to know that you’re enjoying them.
Your kind words truly mean a lot to us, and we’ll be sure to share this feedback with the team. We appreciate your support and hope your new radiators bring warmth and style to your space for years to come!
Best regards,
Reina Team
Rubbish
This company can’t even be honest about dispatching items.
You waste your own time and money waiting for them to deliver items
Absolute sack of shite, do not give your money to these clowns
January 17, 2025
Unprompted review
Reply from Reina Designer Radiators
Dear NL,
We’re truly sorry to hear about your experience and completely understand your frustration regarding the delay in receiving your order. However, we’d like to clarify that Reina is the manufacturer, not the supplier or reseller. The dispatch and delivery of items are managed by the reseller you purchased from, and we regret that their service did not meet your expectations.
At Reina, we hold our reseller partners to high standards and take matters like this very seriously. Please reach out to our UK Head Office at info@atayglobal.com or via telephone so we can investigate this further. We want to ensure our resellers uphold the level of service that reflects our brand values and commitment to customer satisfaction.
Once again, we sincerely apologise for your dissatisfaction, and we appreciate the opportunity to resolve this matter.
Best regards,
Reina Team
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Misleading BTU information
Bought a Reina Misa stainless steel towel radiator for my new bathroom which looks beautiful and is guaranteed for 25 years but …….. the radiator is not sufficient BTUs to heat my small 7ft square bathroom . This is down to the Delta 70 rating used by the manufacturer and seeing as most UK domestic boilers from 2005 are Delta 50 ,you need to convert the BTU number to Delta 50 to get the true value of the BTU ,to see if the radiator is powerful enough . I was unaware of this and on scouring the internet for top quality similar manufacturers I found them all to be using a Delta rating of 50 ! I don’t think the importance of this is made very clear by retailers or this manufacturer and a costly mistake could be avoided if it was . Once you have fitted the radiator and drilled your new expensive tiles it is very difficult to find something else with a higher BTU ,that will cover the drill holes . So it’s an expensive , beautiful but cold bathroom for us ☹️ I’d also be interested in knowing why Reina use Delta 70 which applied to UK boilers prior to 2005 and in 2005 this was changed to Delta 50 to conform with the EU countries ? Very confusing for customers.
November 22, 2024
Unprompted review
I love my Raw Metal Reina Colona's the…
I love my Raw Metal Reina Colona's the look very sleek and modern yet have a traditional touch, the heat output is great. I would purchase these again!!
September 13, 2024
Unprompted review
Reply from Reina Designer Radiators
Dear Lewis,
Thank you for sharing your positive feedback. We are delighted to hear that you are pleased with the design and performance of your Raw Metal Reina Colona radiators.
It’s wonderful to know that the combination of sleek, modern aesthetics with a traditional touch meets your expectations, along with the heat output.
Your satisfaction is our priority, and we look forward to the opportunity to serve you again in the future.
Reina Team
Cannot fault the radiators that i…
Cannot fault the radiators that i purchased online, they look good and heat my living room/kitchen very well. I would recommend Reina to my friends and family or anyone looking for a decent radiator that doesn't cost the earth.
September 12, 2024
Unprompted review
Reply from Reina Designer Radiators
Dear Matthew,
Thank you so much for your wonderful feedback! We're absolutely delighted to hear that you're happy with your Reina radiators and that they’re keeping your living room and kitchen both warm and stylish. It's always a pleasure to know that our products meet expectations, and your kind words mean the world to us.
Your recommendation to friends and family is the highest compliment we could receive. Should you ever need any further assistance or have any future needs, we’re always here to help.
Warm regards,
Reina Team
Ordered 20 Reina radiators
Ordered 20 Reina radiators, they arrived palletised, No damage or defects to report and the manufacturing quality seems consistently good. I will certainly order Reina for future builds and they offer a quality to value ratio in my opinion you can't get elsewhere.
September 11, 2024
Unprompted review
Reply from Reina Designer Radiators
Dear Frank,
Thank you so much for your kind words and positive feedback! We truly appreciate you taking the time to share your experience with the Reina radiators. We're thrilled to hear that you're satisfied with the quality and value of the product, and it's wonderful to know that everything arrived in excellent condition.
Your continued trust in Reina means a lot to us, and we look forward to supporting you with future projects. If you ever need any assistance or have further inquiries, please don't hesitate to reach out. Thank you again for your valued business!
Reina Team
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Bought a Reina towel radiator and a…
Bought a Reina towel radiator and a casina radiator for my office, they look great and do a great job at keeping the place warm. Kind Regard's Max
September 10, 2024
Unprompted review
Reply from Reina Designer Radiators
Thank you, Max, for your feedback!
We’re delighted to hear that both the Reina towel radiator and the Casina radiator not only look great but are also keeping your office warm. Your satisfaction is important to us, and we're glad these products met your expectations. If you need further assistance or have any questions, please don’t hesitate to reach out.
Kind regards,
Reina Team
Fab rads look the part and also do a…
Fab rads look the part and also do a fantastic job at heating my I home I would recommend the Colona 100 percent!
September 9, 2024
Unprompted review
Reply from Reina Designer Radiators
Dear Rob,
Thank you so much for your kind words! We're thrilled to hear that the Colona radiators are both aesthetically pleasing and effective in keeping your home cosy.
Your recommendation means a lot to us. If you ever need further assistance or have any questions, feel free to reach out. We’re here to ensure your experience remains top-notch!
Warm regards,
Reina Team
Nice to know there are some companies…
Nice to know there are some companies out there that are bothered about their customers, I would recommend Reina as the radiators are well packaged and for the price that I paid they are top class! I reckon you would have to spend 2-3 times as much to get the same with another brand. The Colona in raw metal looks great.
September 4, 2024
Unprompted review
Reply from Reina Designer Radiators
Dear Janet,
Thank you so much for your kind words! We're thrilled to hear that you're loving your Colona radiator in raw metal.
At Reina, we take great pride in delivering top-quality products that not only perform well but also look fantastic in your space, without the hefty price tag.
Your recommendation means the world to us, and we’re glad our packaging and craftsmanship have made a great impression. If you ever need anything else, we’re here for you!
Reina Team
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