An outstanding tool for marketers
Yespo includes 99% of the features the average marketer needs. The first thing I would highlight is web tracking. Yespo records the actions of our clients, which allows me to improve campaign relevance. The second thing I love is the segmentation process. There are numerous options to divide people into groups based on the collected data. Thanks to this, the offers become more personalized, which increases sales. And the third thing is event-triggered workflows. The system has dozens of ready-made solutions to enrich user experience. The following features allowed me to gain 34% more sales in half a year:
• Web tracking;
• Segmentation based on personal data from clients’ profiles and actions; cohort and RFM analyses;
• Drag-and-drop email builder;
• Offering appropriate solutions and sending out relevant content via different channels (mostly by email).
January 18, 2023
Unprompted review