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Rated 1 out of 5 stars

My Mum bought this tracker watch for my disabled brother who is trying to have a bit of independence, taking the bus to his groups 3 x a week. She's too polite to complain, but the device is absolutel... See more

Company replied

Rated 1 out of 5 stars

Absolute rubbish.. Doesn't work. Wrong location given. Reply:don't lie.. I had 7 day free trial.. It would occasionally give my location then once again return somewhere several miles away. Sh... See more

Company replied

Rated 5 out of 5 stars

We got the bell ringing upgrade version sent free of charge as our cat lost the first version which was very generous of Ubeequee so now we ring the bell if we feel he's been out too long and he seems... See more

Rated 1 out of 5 stars

CAVEAT EMPTOR!!!!!! This product wasn't great. I travelled away from my property (2 hour drive) and both of my pets logged on the app as being still at my property, despite being with us the whole t... See more

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Company details

  1. Electronics Store
  2. GPS Supplier
  3. Pet Store
  4. Pet Supply Store

Written by the company

Simple GPS tracking for the pets and people you love - with the lowest UK subscriptions


Contact info

1.6

Bad

TrustScore 1.5 out of 5

316 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 62% of negative reviews

Typically replies within 2 weeks


Rated 1 out of 5 stars

NO REFUND & NO REPLY

Have not had a reply from them after being due a refund!! Awful company

September 22, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hello Emma, I can see that you have been refunded for this return in line with our Terms and Conditions and that the funds were returned to the same card that you made the initial payment with.

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Rated 1 out of 5 stars

Take money when cancelled

Tracker was slow when I got it 3 years ago so stopped using. I cancelled it over a year ago. Now they've taken out a direct debit and refusing to refund. Disgusting!

September 8, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hi Kat, We are sorry that you didnt realise our service would renew. A subscription by definition will renew at the end of the term unless cancelled and you did not get in touch prior to the renewal being processed. We emailed you to advise of the upcoming payment and gave the option of cancelling at that time, but you did not do so and therefore the renewal was processed. Your renewal date was also on your order confirmation email and in your account to view at any time.

Rated 1 out of 5 stars

This tracker worked effectively for…

This tracker worked effectively for about three months and then started to go wrong. It quickly became a device that could effectively locate my cat but the tracking wasn’t showing at all. There were lots of glitches and I initially got some useful help from customer services. But in the run up to the end of year one, I requested cancellation of my subscription as I wasn’t happy with the device and I was told that there would be no refund of year two payments. This made it feel like a total scam. The device stopped working properly a couple of months after the one year anniversary - it won’t charge properly at all and is basically a waste of space in my home. I’ve cancelled and switched to PetTracer which is already proving much more effective. If you decide to give Ubeequee a go, well, I wish you luck! But mostly, I strongly advise you not to fall for the two year subscription. You’ll no doubt regret it. I wish I’d taken more notice of reviews before signing up.

August 27, 2025
Unprompted review
Rated 1 out of 5 stars

Avoid

Got 2 trackers for my kittens, the battery is so poor it lasts barely a day. The app is extremely poor quality. Avoid!

August 15, 2025
Unprompted review
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Reply from UBEEQUEE

Hi Charlie, our trackers have different update schedules and if yours are set to the one minute option, they will need charging every day. We do recommend the 10 minute update as this will last 24-36 hours in normal operating mode. More information is available on this on our website.

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Rated 1 out of 5 stars

Doesn’t stay charged

I bought the watch for my Dad who has dementia and signed up to the monthly subscription. He hadn’t got lost before but we wanted to be prepared just in case. Then the worst happened and he went out during the heatwave. We checked his watch and hoped to track where he was but the battery was dead. The watch is charged everyday but just doesn’t hold its charge at all. I was advised to check the Location Update Setting which I changed but it didn’t make any difference. My Dad was missing for almost 3 hours and then found by the Police and taken to hospital with dehydration. After 16hrs sitting in a chair in A&E, he was fortunately released. My Dad went out again last week, and again the watch was dead even though his carer had charged it the previous evening. I don’t think the watch is fit for purpose and I have no confidence in it so wouldn’t recommend anyone buying it. I kept the watch on with the App running on my phone at all times but the phone doesn’t hold its charge and is therefore useless.

June 18, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hello, Thank you for your review and we are glad that your Dad is OK. When the watch has been charged, it needs to be turned back on as it cannot connect otherwise. We recommend keeping the watch turned on at all times and to leave the APP running in the background of your phone so that the connection remains active.

Rated 1 out of 5 stars

Unethical practices - refused to provide a refund

Very disappointed in the response from Ubeequee upon reasonably asking for refund. We purchased a tracking system for my mother in law who had late stage dementia and was prone to wandering. She has subsequently sadly passed away. Unsurprisingly, the thought to cancel this annual subscription slipped our minds whilst dealing with her estate and was only reminded when the renewal fee was taken from the credit card of my vulnerable father in law. He asked the company for his money back, explaining the reason. They have hidden behind their Ts&Cs saying they require 2 clear working days before renewal to cancel. The renewal reminder was sent on the Friday (which unfortunately went straight to his spam and was missed) and the money taken on the Monday - he would not have had 2 clear days to cancel even if it had been at the forefront of his mind. This behaviour strikes me as rather underhand and reliant on the fact people will forget about a rolling contract with very little signposting to its renewal. Beware if you are purchasing from Ubeequee for vulnerable loved ones.

July 3, 2025
Unprompted review
Rated 1 out of 5 stars

The tracker did not work

The tracker did not work. I went on the app to track my cat and it told me he was 40 miles away, but my cat was sat next to me. When trying to get a refund for the tracker it took multiple emails and persuasion to actually get my money back. Avoid these fraudsters at all cost!!!

July 3, 2025
Unprompted review
Rated 1 out of 5 stars

CAVEAT EMPTOR!!!!!

CAVEAT EMPTOR!!!!!! This product wasn't great. I travelled away from my property (2 hour drive) and both of my pets logged on the app as being still at my property, despite being with us the whole time. I made very little use of the devices and they remained forgotten on shelf gathering dust until I noticed the company had billed me recently.

Be extremely wary when signing up for a subscription with this crowd. I was automatically billed at the end of the agreed period, no notification, no invoice, just a charge on an expired bank card!!! The company will not refund despite this questionable and unethical business practice, and I am left disputing this charge with my bank.

May 24, 2025
Unprompted review
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Rated 1 out of 5 stars

The tracker simply does not work

The tracker simply does not work. I have had a replacement and it is just as useless. Most of the time the tracking does not work. I have had many email conversations on how to remedy this, I follow the instructions given by customer support, but still it does not work anything like well enough for us to be able to rely on it.

It is also very difficult to charge. Sometimes it charges. Sometimes it doesn’t. My 80 year old Dad becomes very stressed by this and then myself or my sister are constantly going round and trying to resolve it.

I have replaced the watch with an AirTag and have sourced a watch strap specifically designed to insert the AirTag into it. You do have to have an iphone to use it, but it is far more reliable and I am not constantly spending my time trying to remedy issues which are not solveable.

I would advise anyone considering buying one of these to steer clear.

June 12, 2025
Unprompted review
Rated 1 out of 5 stars

Waste of time and money

Have now bought 2 trackers with them.
Unfortunately both have had the same issues.
They disconnect from the internet leaving the device unusable, the support suggestions do not work.
They will then suggest sending you another sim which takes days, so your loved one is left vulnerable.
The online support is terrible and at this moment non existent. I’m still waiting for help 24 hours later, having no response to my emails. Nowhere to go other than to cancel my subscription and go with another company,
Pretty disgusted with the treatment I’ve received considering your dealing with vulnerable people and wasted a lot of time and money with them.
With their answer to my review,
At no pint did I say I was “Happy” I did answer the question UBEEQUEE asked if it were a new tracker and I got no response to that or to the second query saying I still required their help, until I put up the Trustpilot review.

June 3, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hello, I am surprised to read your review as we had been in touch to advise that the reason your tracker was not working was that you had not purchased a subscription. Your last email to us confirmed that you had now purchased one it was now working as expected and that you were very happy.

Rated 1 out of 5 stars

FRAUDSTERS!!!!

FRAUDSTERS!!!!
After 2 years ago having to go through my credit card company to get the transaction refunded they have again taken a subscription despite saying it had been cancelled. Again I'm having to go through the credit card to get a refund - DO NOT USE!!!
(the product was useless as well hence cancelling the subscription in 2021!!)

April 25, 2025
Unprompted review
Rated 1 out of 5 stars

Warning about subscriptions

Warning about subscriptions

Be warned if you set up annual or bi annual subscriptions this company will not send you a nice reminder email about it so you can ensure you still use the product or that you have the money available, they will just take the money with no warning. Want to cancel? Email the helpdesk. What a stupid system designed purely in the hope people forgot or cannot be bothered to sort it out.

Edit after reply from company

My email account (the only one I’ve ever had) is checked every day including my spam so I can delete emails and prevent losing storage space. You may believe you have sent an email, but me and multiple other customers are telling you we are not receiving them. Clearly you need to review your email system as there is a fault somewhere.

April 14, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

I'm sorry you think so. Subscriptions by their very nature renew. In the case of annual or biannual subscriptions we do send out an email (in your case sent on the 11th April four days before renewal). It may have gone to your spam (but unfortunately something we don't have any control over).

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Rated 1 out of 5 stars

The Cat Trackerproduct sounded ideal

The product sounded ideal, but battery life was minimal and the tracking was very inaccurate. Trying to cancel the subscription was a nightmare.

April 12, 2025
Unprompted review
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Reply from UBEEQUEE

Hi Mick, I am sorry you feel this way. We do advertise the battery life on our website for all to see so that you are aware prior to purchasing. On average, on 10 minute updates the tracker will last 24-36 hours depending on how often it updates (if it doesnt move it wont update to save power and will last longer). We also advise that to cancel the subscription, you simply need to send us a brief email advising us and we will confirm.

Rated 1 out of 5 stars

AVOID DO NOT BUY THIS TRACKER

AVOID DO NOT BUY THIS TRACKER, IT DOES NOT WORK, location poor and its no idea where the cat is located, tested it in all conditions and locations for two days and even after following instructions from email still bad, when I asked for a refund they ignore the mail for a while then make conditions for return, like its got to be perfect condition so they can con someone else.

March 22, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hello Bob, I am sorry that you were unhappy with your tracker and found that it was not suitable for your needs. We responded to your email well within our advertised 24 hour reply time and our return terms and conditions can be found on our website before any purchase is made and are comparable with most companies.

Rated 1 out of 5 stars

Good when chargeback started

Good when chargeback started.
The person tracker would not connect to internet in Belfast NI. Helpdesk simply repeated instructions for a week, saying they 'reset' the sim card. Asked for return instructions several times, initiated chargeback...and suddenly they were helpful.

March 7, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hi John, Thank you for your review. I am sorry that you needed to request to return your tracker. I can see that you have been responded to promptly every time an email has been received from you and when you requested to return your tracker, the information was provided within 2 hours as your request came in overnight. We have not received a chargeback from you regarding this transaction but your refund will be processed once you have returned the tracker.

Rated 1 out of 5 stars

SCAM SCAM SCAM

DONT BUY! SCAM ALERT 🚨 SCAM ALERT 🚨

After original purchase, they have taken money out of my account every year for 4 years. No emails from them, nothing.

I am going to take this further as this is fraudulent activity.

4 years ago, After we nearly lost our dog I decided to get a tracker collar. Used this a few times but was terrible and was a few miles out sometimes which would be useless if you were trying to find a lost dog. Since then I stopped using it. Only today when i was looking through my statement for something i realised ive been getting charged for 4 years, £71.76!
Again, zero emails, zero contact.

Clearly know what they are doing regarding scamming.

March 3, 2025
Unprompted review
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Reply from UBEEQUEE

Hello Chris, I am quite saddened and surprised to read your comments. We have been in touch with you regarding this several times and your subscription renewal date was advised to you on your original purchase confirmation, your website account and you were sent a reminder by email both times that your subscription renewed which gave details on how to cancel. Unfortunately you did not respond to these emails or comply with our cancellation policy which is easily available on our website. A subscription by definition, will renew unless cancelled which unfortunately you did not and therefore we were unaware that you no longer wanted the service. As soon as you advised us that you wished to cancel, this was processed the same day.

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Rated 1 out of 5 stars

I returned 2 x cat trackers that were…

I returned 2 x cat trackers that were absolutely rubbish i live in Ireland and the cats were in China! When they did work the cat was registering 3 miles away when I'm looking at them on the couch. I returned both trackers on 5th of December I still have not recieved a refund. Or any response from the customer support. Avoid avoid AVOID!

December 5, 2024
Unprompted review
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Reply from UBEEQUEE

Hello Darragh, we are sorry to read your review. I can see that you were refunded in full back in December so am unsure why you say we haven't. We have provided you with the evidence of this and the information that will enable your bank to confirm it.

Rated 1 out of 5 stars

Continued charging after cancellation!

The device itself is mediocre. The issue is when you wish to cancel the service. I've been charged again after canceling this service. I'm also unable to speak to anybody at ubq for help and the email assistance is incredibly poor leaving me to go through the bank to reclaim my money again.

February 18, 2025
Unprompted review
UBEEQUEE logo

Reply from UBEEQUEE

Hello Anni, I can see that there was human error in cancelling your subscription, but as soon as you made us aware of this we refunded you in full. Our emails to you acknowledged this issue and confirmed that the refund had been made.

Rated 5 out of 5 stars

Recieved my tracker quite quickly

Recieved my tracker quite quickly, husband set up the app etc. My cat who has been indoors for 6 months- absolutely loves being outside and up to now Its great to track his movements. Fingers crossed the tracker will be ok. Its a shame that there was no option to pay monthly for the subcription however and I had to pay a lump sum upfront.

February 1, 2025
Unprompted review

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