This company provides beautiful, trendy, yet affordable jewelry that really elevates any look. My pieces came fast in the mail, and when I opened them, I instantly fell in love. I usually don’t wear b... See more
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Sincere Sally was established in 2018 by young aspired fashion and jewellery designers, a brother & sister duo. The brand started as a fashion-forward online store that sold products to make other females feel inspired, empowered, and confident. They soon became one of Australia's fastest growing online brands in 2019. From there, the brand was declared one of the leading online women's fashion labels. We’ve spent these past few years travelling the world to learn about designing jewellery and ethically sourcing materials. After building strong relationships with our suppliers around the world we decided to focus more on helping our Earth and limiting fast fashion. In 2021, Sincere Sally decided to just focus on just selling jewellery.
Contact info
Sunshine Plaza, Level 1 Shop 304/154-164 Horton Parade, 4558, maroochydore, Australia
- support@sinceresally.com
- sinceresally.com
Hasn’t replied to negative reviews
Timeless Pieces & Amazing Prices
This company provides beautiful, trendy, yet affordable jewelry that really elevates any look. My pieces came fast in the mail, and when I opened them, I instantly fell in love. I usually don’t wear bracelets, but I’ve been wearing my Sincere Sally bracelets almost everyday now. Cannot recommend enough! Love the timeless pieces and the prices.
I ordered a size to small so they…
I ordered a size to small so they offered me a replacement for half price. I thought ok, the one in the wrong size got to me no problem so I reordered it in a size 6. TWICE now, in spite of having sent it to my address the first time, they have, in my opinion, intentionally sent my replacement ring to Colorado Springs, Colorado. The first one was sent back to them from there but the second replacement was delivered to that address in Colorado. I HAVE NEVER LIVED IN COLORADO!!!! I sent them an email letting them know that they had once again, sent it to Colorado instead of to me and have not received any response from them yet. Also, I gave the original ring to my daughter and she sent me pictures of how it's already tarnished. They are very cheaply made and just not worth the money or the aggravation.
I love my Sincere Sally pieces
I love my Sincere Sally pieces! The quality is great and they look exactly as pictured. Shipping was fast and the packaging was so cute. I also appreciate how responsive and friendly the team is – they even reached out to thank me for tagging them in my photo. Overall, I’m very happy with my experience and will definitely shop again!
As soon as I received the package I…
As soon as I received the package I knew the quality was going to be amazing! It just doesn’t come with the jewelry but also a cleaning cloth, I mean such a plus! Jewelry was absolutely great quality as expected!
Unhappy customer
I wrote my 1st review on June 6th, I finally heard from someone I think her name was Erica. I don’t think she read my email because all she mentioned was the tracking and that it showed it has been delivered!! I have sent several emails but no response except the automated one!!! I’m so tired of this company, they aren’t who they say they are!! Not happy at all!!!
Horrible customer service.
Well I’ve been trying to settle an exchange of a ring since February 22,2025. Set numerous emails the last few weeks and they don’t even respond. I’m guessing the positive reviews are people that didn’t have to deal with Sincere Susan’s “customer service”. They got your money and want more if you have to exchange for any reason. Horrible people.
If I could give zero stars
If I could give zero stars, I would.the ring I received looks absolutely nothing like the one pictured.no shine whatsoever,just a dull piece of glass.and now I'm catching hell trying to get a refund.they offered me 60% off for another piece of jewelry,like I'd order from them again.and yes I know it's cubic zirconia,but I have had some beautiful pieces of cubic that actually looked like the real thing.save your money
It's a pretty ring but there are…
It's a pretty ring but there are nowhere near the cuts in the moissanite that they show in the ad. The one they shows glistens looking down thru the top because of the cuts. Not so on the one I purchased.
I love the jelwary piece
I love the jelwary piece! It just took a bit of time to get here
10/10 from start to finish
Not only did they send me 5 products to review for free. But they sent them to me within a week! The quality is so sturdy but delicate. Love how they packaged the boxes in a sweet gift box with care instructions and a small microfiber cleaning cloth! Obsessed from start to finish!
Beautiful
Beautiful, high-quality pieces. So happy to support a family-owned business, and receive amazing jewellery!
Shop Sincere Sally!
I am the type of person to buy my jewelry in person, however I do think Sincere Sally is an exception to my rule! I love every piece I received from them. Nothing feels cheap and everything looks so elegant. I cannot wait to buy more.
I loved the pieces that I got
I loved the pieces that I got! I wear them everyday and the ordering process was very easy and quick. These are amazing pieces to wear every day and I will definitely order more in the future! 100% happy.
I loved it
I loved it! All the ornaments looks exactly how they were described and photographed on the website. Quality looks great with amazing finishing. The crystals shines so good and definitely adds allegiance to the ornaments. I loved all of mine
Jewlery was gorgeous and great quality
I love my new necklace
I love my new necklace, thank you very much🤍 really good quality 🩷
Amazing quality of jewelry and adorable…
Amazing quality of jewelry and adorable details !
I am obsessed with this jewelry
I am obsessed with this jewelry! The quality is amazing and I love that there are so many choices. I have gotten all my friends hooked and I am so excited to buy more.
Best Jewelry i’ve ever decided to get…
Best Jewelry i’ve ever decided to get on an online website, i can’t wait to buy more pieces, love love love this brand!!
Sincere sally is extremely considerate…
Sincere sally is extremely considerate and intentional with their packaging and the buyers experience. Their jewelry is well made and beautiful!
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