I've been using Etoro since 2017 and I suppose the fact that I'm still using it speaks volumes. I find eToro more interesting and user friendly compared to other platforms. Once you reach higher levels of investments there are some nice perks too - I like being able to read The Economist for free :) This week I was invited to a Female Investor dinner too and it was so nice to meet other female investors, as well as many of the eToro staff. I haven't experienced such active engagement with any other of the platforms I use.