Awesome customer service! Joan was so nice and helped us with all our questions. I lover their jewelry collection, so many beautiful pieces. And the prices are great, too. Highly highly recommended!!
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews.
See what reviewers are saying
This company has a "Best Price Guarantee" but unfortunatley, do not honor it. Found a used BREITLING AEROMARINE CHRONO SUPEROCEAN MENS WATCH on their website for $4,130 and sent them a link for the s... See more
Company replied
Oksana did a great job giving us some great chain options within our budget. She excelled at explaining all the details about diamond chains. We did our research before and visited other retailers, bu... See more
To be honest, I wasn't here to shop, just to look around. But I ended up spending 6k buying a diamond Rolex watch (Oyster Perpetual Red Dial 18K Gold). The sales rep was extremely knowledgeable and pa... See more
Company details
Information provided by various external sources
Its Hot Diamond Jewelry Store NYC. High Quality Custom Designer Jewelry. Buy Diamond Jewelry Online or Visit our Diamond Jewelry Store in NY for Diamond Watches, Diamond Engagement Rings & Wedding Rings, Diamond Earrings, Diamond Bracelets, Pinky Rings...
Contact info
West 48th Street 48, 10036, New York, United States
- www.itshot.com
Replied to 75% of negative reviews
Typically replies within 1 week
I bought a Rolex watch from itshot…
I bought a Rolex watch from itshot recently and they were very helpful and attentive. Mac was great and the girls there are great. I got a beautiful watch at a very good price. Thank you!!
Awesome customer service
Awesome customer service! Joan was so nice and helped us with all our questions. I lover their jewelry collection, so many beautiful pieces. And the prices are great, too. Highly highly recommended!!
A+ Service
So happy with my new chain! It is absolutely stunning. The customer service is impeccable. If you are shopping for jewelry I will wholeheartedly recommend this store a thousand times over. I'm speechless!
I found a perfect piece here for my…
I found a perfect piece here for my father's birthday present. He really loved his new diamond braclet! We are definitely coming back here again!
I love the quality of my diamond…
I love the quality of my diamond necklace!! Customer service was great, they were working with me very patiently and helped me find exactly what I wanted. Beautiful jewelry, beautiful work, great customer service.
I bought a 7 row diamond mens braclet I…
I bought a 7 row diamond mens braclet I had seen it online which I was very afride of spending that type of money without seeing the piece in person... Well I must say I was very satisfyied with my purchase... Now Im thinking of buying the Gucci Diamond watch just want the price to drop some more... Thanks again
Love the prices here
Love the prices here. Very high quality jewelry within my budget. I got a diamond pinky ring for a very reasonable price. Also, great customer service. The whole experience was 5 stars.
Exceeded my expectations
I bought a diamond watch from the store and was extremely satisfied with the quality of diamonds (my local jeweler confirmed they are real and a nice deal) and craftsmanship. They staff was also very helpful in explaining different options for budget and assisting to make what I think came out a very good decision. Thanks.
Sold me a Rolex with a fake wristband.
I purchased a Rolex watch, model 1603. I have had the watch for 2 years and decided to sell it. The watch they sent me was actually a 1641. The wrist band was not solid gold, but gold plated. The diamonds and bezel were real. I paid $7,600 and the appraisal certificate stated a value of $14,784. I took the watch to 6 different businesses and could barely get $1,700 for it 2 years later.

Reply from ItsHot.com Diamond Jewelry & Watches
Ordered a ring for my fiancé and had…
Ordered a ring for my fiancé and had them replicate a ring for me from another site so ours would match. Came out perfect, Mark was the person who helped us from front to back and followed through with everything.
Great work!
After reading the reviews here
After reading the reviews here, I felt I had to take the time to tell you about my experience. I ordered some products all the way to Norway, and yes, there were a lot of fees and customs duties, but it shouldn't go to the detriment of the store.
When I received the goods I had hopes that it would look as exclusive as in the pictures, but I didn't expect anything.
For the prices they have, the products are good enough, especially in relation to how much fraud there is around. The diamonds are of very low quality but it is real, and you get what you pay for. One of my products had a defect, and when I contacted customer service and explained the situation, we came to an agreement after some time and I was sent a new product.
So my conclusion is that those who order from here should be aware of what they are paying for, and the store lives up to its promises.
I will give them a thumbs up and have no hesitation in ordering from them again.
By the way, I would like to order a new leather strap for my watch, as it has become worn after a lot of use.
Regards, a very satisfied customer
Fraud alert
Fraud alert! Don’t trust this company. They’re using bad quality parts for the Rolex watch. Their Rolex watch is a piece of shit! You guys just throwing your money away.

Reply from ItsHot.com Diamond Jewelry & Watches
Itshot.com Affiliate Program 11-1-2024
Itshot.com Affiliate Program 11-1-2024
They Do Not Pay Out Commissions
DO NOT BECOME AN AFFILIATE HERE !
I'm afraid to shop anywhere else for online jewelry
As I watch all the negative reviews and the response back to the customer it amazes me to see It'sHot stick up for themselves. I'm honestly scared to shop for jewelry anywhere else online. My first purchase was some years back but I bought my fiancé her ring here, tested to be sure as I spent $7K on it, and it was genuine. The lab asked where I got the ring from and how much... They were astounded at it and more so, the cost.
Purchase black diamond infinity ring…
Purchase black diamond infinity ring fake paid extremely to much for a fugazi

Reply from ItsHot.com Diamond Jewelry & Watches
Fantastic jewelry at incredible prices...
I've already bought several pieces of jewelry from this establishment, and I couldn't possibly be more thrilled. The quality AND prices are phenomenal--- and so is the customer service (Mark is literally THE BEST).
So far so good I just dealt with fraud…
So far so good I just dealt with fraud from Bayam jewlery but so far it’s hot has responded to every message and been easy to talk with but I’ll update when more happens
Complete waste of time
Complete waste of time. All this wait for a MONTH on a custom order just too get the job done wrong I confirmed with them countless of times. Is the gonna be for my 9mm chain ? Response "Great then I will go ahead and set up an order for you. Could you please confirm if you want to put it on your 9mm rope chain or different one? I need to let them know to make custom bail as well." Such a rush to want too make a sale but fail at completing the job. I'll be taking my money my business elsewhere. I'm not gonna send this in too wait another week or however long it's gonna take too say "oh sorry, here's 50 bucks for shipping" do business with people face too face if you want the job done right.

Reply from ItsHot.com Diamond Jewelry & Watches
Good quality jewelry but only fair…
Good quality jewelry but only fair craftsmanship so I had to send my ring back for repair of imperfections of the setting. Customer service by email is nonresponsive so I had to call after a week before the ring was passed to a jeweler for repair. I then had to call again to have it shipped back to me. Worth the trouble in the end as I am happy with the repaired ring.

Reply from ItsHot.com Diamond Jewelry & Watches
FRAUD ALERT
FRAUD ALERT! it’s not this company that’s perpetrating fraud necessarily, but fraudsters are using credit card information to drain your accounts.
Your response is EXACTLY the attitude that brings fraudulent buyers to your doorstep. As a merchant you must do more to ensure the security of all buyers and online purchase data. You are welcome to check transaction #O71723.

Reply from ItsHot.com Diamond Jewelry & Watches
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







